Michael Feiner - Director LeapThree
Michael’s digital analytics career goes back to 2001. He has worked for Nedstat (now part of comScore), Nielsen Online and analytics consultancy Logan Tod. In 2007 Michael set up AEP Convert, an analytics and optimisation consultancy working with clients such as Royal Bank of Scotland, Vodafone, Chelsea FC, More Than, BT, Selfridges, Kitbag and Lakeland. In April 2016 AEP Convert merged with L3 Analytics to form LeapThree.
Matthias Bettag - Partner & CDA Digital Motion
Matthias is a seasoned digital analytics practitioner, strategic consultant and Certified Web Analyst TM. He founded the Semphonic European office in early 2012 following seven years with pharmaceutical giant Bayer. He is Germany’s country manager for the Digital Analytics Association (DAA).
Matthias is a tutor of the University of British Columbia (UBC) for the German online course "Award of Achievements in Digital Analytics" and speaker at various events.  He is based in Berlin and partner & CDA of Digital Motion, a digital analytics consultancy in Germany.
Grace is an outstanding events director with proven expertise in logistics and flair for unique conference experiences. Her success with organizing the X Change Conference for Semphonic and EY has established X Change as the “go to“ conference for the digital analytics industry since 2007. Grace is also an artist and photographer.